Assessing Technical Universities’ Websites. Romania vs. Bulgaria Cover Image

Assessing Technical Universities’ Websites. Romania vs. Bulgaria
Assessing Technical Universities’ Websites. Romania vs. Bulgaria

Author(s): Ioana Ancuța Iancu, Veronica Maier
Subject(s): Media studies, Higher Education , Social Informatics, Marketing / Advertising
Published by: Fundatia Română pentru Inteligenta Afacerii
Keywords: Technical Universities; Romania; Bulgaria; Website;

Summary/Abstract: In a technology era, institutions have to be present on the World Wide Web (www), not only because of the competitiveness but also for a better presentation of their academic offers. Being a communication channel, universities’ websites must contain a series of information addressed not only to students or future students but also to the foreign students, academic staff, governmental institutions and press. While assessing Romania’s and Bulgaria’s Technical Universities’ websites, in March 2017, we searched and analyzed 104 criterion. We have grouped them into four dimensions: content, interactivity, navigation and appearance. Each criterion and dimension received a certain score (a grade for the presence / absence of a criterion) using the ProfNet procedure. Of the two countries that we have analyzed (Romania and Bulgaria) we have concluded, that the websites of the Romanian Universities possess a little more functionalities, gathering a score of 14.39 points (the means on all dimensions), compared to the Bulgarian ones which scored 14.25 points.

  • Issue Year: V/2017
  • Issue No: 13
  • Page Range: 165-172
  • Page Count: 8
  • Language: English