Media authorities of the young Cover Image

Medialne autorytety młodych
Media authorities of the young

Author(s): Andrzej Zwoliński
Subject(s): Media studies, Theory of Communication, Sociology of Culture
Published by: Wydawnictwo Naukowe Uniwersytetu Papieskiego Jana Pawła II w Krakowie
Keywords: authority; idol; fascinations; fashion; media;

Summary/Abstract: The world of young people very often confuses the concept of authority with a new, media-conditioned idol phenomenon. There is a fundamental difference between idol and authority. Authority is connected with respect and recognition for the person’s talents and abilities. Authority has a certain position, is worked out and achieved by effort, has a positive meaning in the development of the recipient’s personality, always leads to good (sometimes despite harsh truths and strict requirements), and in his opinion should be counted. The position of the idol is based on fascination, it concerns not only the person, what her position (she wants to be in her place), do not consider the effort and dedication to achieve success comparable to the achievements idol, who enjoys easy applause gained by seducing the audience.

  • Issue Year: 9/2017
  • Issue No: 2 (17)
  • Page Range: 113-128
  • Page Count: 16
  • Language: Polish