Nowoczesne obiekty sportowe jako atrakcyjne produkty turystyczne regionu
Modern Sports Venues as Attractive Tourist Products of the Region

Summary/Abstract: The tourist market in Poland for last ten years has developed, both on the supply and demand side. The author indicates the key factors of attractiveness of modern sports venues in Poland as the products of any regions on the tourist market. The methods of analysis (using secondary sources) and the synthesis of the obtained results were used to achieve the goal. The article presents the specificity of the tourist product of the region. The author shows the various aspects of the functioning and development of sports facilities as tourist attractions, meeting the needs of today’s customers. The author analyzes the determinants of the internal and external functioning and development of sports facilities in the supply and the demand side of the meetings market. Described conditions for the attractiveness of sports facilities as products of the regions can be used by other destination managers as well as managers of similar sport arenas in Poland, to improve their functioning and development of services. The author is aware of the limitations associated with these studies and the conclusions resulting from the analysis of some of the factors and dynamics of changes in the tourist market in Poland as well as the further development of sports facilities. The article is a review of present concept of development of sports facilities as attractive tourist destination products.

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