The Discourse strategies Of modeling the image of the other Cover Image

Diskurzné stratégie modelovania obrazu druhého
The Discourse strategies Of modeling the image of the other

by an example of Argumenty i Fakty weekly

Author(s): Nina Cingerová
Subject(s): Language and Literature Studies, Applied Linguistics, Sociolinguistics, Cognitive linguistics
Published by: Lingvokulturologické a prekladateľsko-tlmočnícke centrum excelentnosti pri Filozofickej fakulte Prešovskej university v Prešove (LPTCE)
Keywords: discourse analysis;discourse strategies;Russia;image of the other

Summary/Abstract: The goal of this article is to show on the example of three discourse fragments – texts published in the Russian weekly magazine Argumenty i fakty – the discourse strategies typical for modeling the group of the other. Given strategies are arranged into several groups. Within nomination – and predicational ones stands out especially the so-called overlexicalization. Within the argumentation strategies the so-called trajectio in alium, which marked the attempts to divert the blame, responsibility, semiotic space-reorganization, and secundum quid – hasty generalization. While positioning the author we detected during the analysis as strategy of replacing words with negative conotations (expulsion, dicrimination) by euphemism and using so-called disclaimer.

  • Issue Year: 6/2015
  • Issue No: 21-22
  • Page Range: 4-11
  • Page Count: 8
  • Language: Slovak, Russian