The Impact of Competitive Markets on Recruiting: Lessons from Collegiate Athletics Cover Image

The Impact of Competitive Markets on Recruiting: Lessons from Collegiate Athletics
The Impact of Competitive Markets on Recruiting: Lessons from Collegiate Athletics

Author(s): Cary A. Caro
Subject(s): Economy, Labor relations, Sports Studies
Published by: Vytauto Didžiojo Universitetas
Keywords: Recruiting; Conference realignment; College football;

Summary/Abstract: Conference realignment in NCAA college athletics impacted traditional rivalries and affiliations as it took shape from 2010 to 2013. As schools traded conferences, their college football programs were left to compete against new foes, and in new markets for high school athletes. The impact of brand recognition, prestige, and new conference affiliation on recruiting are examined herein. The findings of the market competitive externalities are important for every labour market in which business opt to compete.

  • Issue Year: 2018
  • Issue No: 79
  • Page Range: 25-35
  • Page Count: 11
  • Language: English