Military Tourist Institutions Within the Tourist Offers of Serbia Cover Image

Military Tourist Institutions Within the Tourist Offers of Serbia
Military Tourist Institutions Within the Tourist Offers of Serbia

Author(s): Mihajlo Ranisavljević, Branko Tešanović, Srđan Nikezić
Subject(s): Tourism
Published by: Fakultet za poslovne studije i pravo
Keywords: positioning; military institutions; tourism; tourist offers

Summary/Abstract: Above certain comparative and competitive advantages and resources of extremely good quality, the Military Tourist Institutions in the Republic of Serbia have not been completely incorporated in the tourist offers of Serbia. The Military Tourist Institutions have a significant capacity regarding both room and board services and non-accommodation services at their disposal what makes an important factor relevant to any adequate positioning in both domestic and foreign tourist market. This study presents the current stage as well as the capacity of these military institutions and it is made with the purpose to influence their development and the development of their current locations which could hopefully result in their better positioning on both Serbian and world tourist stage.

  • Issue Year: 7/2017
  • Issue No: 20
  • Page Range: 133-146
  • Page Count: 14
  • Language: English