Idea of change management in business environment Cover Image

Koncepcja zarządzania zmianą w organizacji
Idea of change management in business environment

Author(s): Anna Dziadkiewicz, Piotr Juchniewicz
Subject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: change management; design management; change leader; structural change; cultural change

Summary/Abstract: Change management is one of the ways of company revitalization, sometimes even its new design – often the last hope for a company which has problems on the competitive market. The change is not only new procedures, structures, strategies, but first of all – employees’ fear of innovation. This article highlights the ways of change implementation, on the basis of insurance market, using design management’ idea and the role of managers in the process of change management in accordance with ethics, budget and schedule.

  • Issue Year: 2013
  • Issue No: 277
  • Page Range: 15-23
  • Page Count: 9
  • Language: Polish