TERTIUM DATUR: СЛОТЕРДАЈК И ФИЛОЗОФИЈА МЕДИЈА
TERTIUM DATUR: SLOTERDISJK AND PHILOSOPHY OF THE MEDIA

Summary/Abstract: eter Sloterdijk is one of the rare contemporary philosophers who insist on the relevance of Hegel’s thesis that philosophy is its own time apprehended in thought. Philosophy’s duty to reflect on contemporary phenomena, according to him, is primarily concerned with the necessity of the adequate reflections of the media. Philosophy of the media, interconnected with the metadisciplinary cultural thought, could be acknowledged as Sloterdijk’s contribution to the philosophical project of the enlarged mind. Unlike his predecessors, Sloterdijk will no longer possess confidence in the academic aura of spiritual sciences, unless they have managed to distance themselves from the stigma of their Eurocentrically motivated origin. Therefore Sloterdijk’s reflection on the media is in a unique relation to the analysis of the European tradition in the light of new integrations. Arguing for the necessity that Europe breaks up with the imperialistic inheritance, the author examines the contemporary tendencies, especially the productivity of the tertium datur logic which reflects itself in the abandoning of the radical attitude eit-her/or, and turning to the more integrative and/and: which means both an extensive critique and a inherent confidence into the existent world.

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