Kategoryzacja wiejskiej bazy noclegowej kluczowym elementem podniesienia poziomu jakości usług turystycznych w Polsce
Categorisation of Rural Tourist Accommodation
as a Key Element Raising The Level of Quality
of Tourism Services in Poland
Author(s): Jolanta CichowskaSubject(s): Economy, Tourism
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: rural tourism; agrotourism; rural accommodation; categorization
Summary/Abstract: Categorization is for owners of rural tourism facilities guarantor of well-perceivedquality and a kind of promotion. Despite this belief all the time is underrated part of theservices. This procedure was carried out only in 15.5% (220) lodging, the most – In theMałopolska province (78). The main category of proven quality was “II” (2 suns – 78)and the category “Standard” (59). Highest III was seldom broadcast. It received 14.5% ofthe total categorized entities operating in the countryside. A relatively small number ofowners of objects categorized (85) described their services on the website. Lack of basicinformation about accommodation, nutritional and attractions available in 61.4% of therespondents in a significant way (despite vested categorization) weakens the authenticityof the product. The study revealed that of the 23 Polish tourist regions, Małopolska,Mazowsze and Pomorze have the most numbers of categorized objects; additionallyMałopolska offers the most of services provided in an active farm, i.e. “at farmer’s”.
Journal: Ekonomiczne Problemy Turystyki
- Issue Year: 30/2015
- Issue No: 2
- Page Range: 53-67
- Page Count: 15
- Language: Polish