Translokalnost, mediji zajednice i grad
Translocality, Media of Community and the City

Summary/Abstract: Saskia Sassen’s notion of the global city (2001) unavoidably incorporates processes of (g)localisation, as the city is one of the key sites where the global is incorporated in the locality of the city and its inhabitants. The emphasis on the global as a starting point of analysis nevertheless generates a number problems, as it tends to downplay the social’s contingency and embeddedness in everyday life. For this reason, an inversed analytical approach is used, in which the local is taken as the point of departure, and the global is added as a second component. In this way, glocalisation gains a mirror image called translocalisation (Appadurai 1995), which allows me to focus more on the dynamics of the local and the global, using the local as a starting point. In the translocal, a diverse mixture of media is used to fulil the communicative needs of an evenly diverse group of communities (and not just individuals). Although the emphasis is often on the so-called new media, both old and new media can be (and are) combined to facilitate these urban communities to represent themselves and to participate in local and global public spaces and democracies. In order to illustrate the translocal nature of these participatory communicative events and strategies, two case studies will be analysed, one on the use of online-databases by community radio organisations, and one on community Wi-Fi.

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