Dependency between Scenario Technique and Instruments for Enterprise Management Cover Image

Dependency between Scenario Technique and Instruments for Enterprise Management
Dependency between Scenario Technique and Instruments for Enterprise Management

Author(s): Snežana Todosijević Lazović, Zoran Katanić, Radmilo Todosijević
Subject(s): Business Economy / Management, Economic development, Accounting - Business Administration
Published by: Reprograph
Keywords: scenario technique; business; strategy; enterprise; controlling; management;

Summary/Abstract: Scenario technique presents decision makers with an unparalleled methodology to study the future before it occurs. Still, there is no single approach to the development and use of scenarios. Organizations have a great variety of options when choosing the type of the scenario, how it will be developed, explored, and related to decision- making. Scenario technique should also be a vital component and tool of business strategists. This technique produces a unique form of knowledge; it offers a productive laboratory where decision- makers can learn about the present and the future world; it can guide decision- makers to making strategic decisions in multiple ways. In a nutshell, scenario technique facilitates augmentation of managerial knowledge on how to prepare and lead the change, as well as on how to survive in future environments that may be totally different from the present. Scenarios should be an integral part of strategic thinking. They provide insight into what the future may bring and, at the same time, point to what is necessary to succeed in different futures and how to lay the foundation for success. Scenario is a technique used in anticipating various possible future developments, with regard to all factors relevant to a company. There are numerous approaches to developing scenarios. However, neither of these is ideal, or even sufficient, both for individual and complex situations. This is the reason why they are applied using different variables. Regardless of their purpose, scenarios help managers to test the possibility of their organization succeeding in the potential future setting, using the same business model or the same formula for success.

  • Issue Year: XII/2017
  • Issue No: 48
  • Page Range: 582-585
  • Page Count: 4
  • Language: English