Creating Creative Climate for Change Management in the Knowledge Age Cover Image

Creating Creative Climate for Change Management in the Knowledge Age
Creating Creative Climate for Change Management in the Knowledge Age

Author(s): Marjan Marjanović, Nevena Krasulja, Nikolaj Ivannikov
Subject(s): Business Economy / Management
Published by: Fakultet za poslovne studije i pravo
Keywords: creative climat; change; management

Summary/Abstract: In order to achieve a successful business and compete successfully in today’s marketplace, organizations should treat and pay to attention to knowledge, which is the core of their competence, as to other strategy-an irreplaceable resource and asset. Knowledge Management (KM) essentially presents an intellectual property management - as a resource in a way that provides the company a competitive advantage. While KM has a lot to offer, the implementation of KM process is not so simple, such as installing a software package. The successful implementation of KM requires long-term commitment and dedication of management, leadership that supports and complements the corporate culture, dedicated, well-trained employees and managers, the use and application of information technology in the right way. The aim of this paper is to highlight the importance of creating a creative climate for change management in the knowledge age.

  • Issue Year: 6/2016
  • Issue No: 17
  • Page Range: 45-60
  • Page Count: 16
  • Language: English