Gwara miejska Poznania w przestrzeni publicznej jako narzędzie wzmacniania poczucia lokalnej tożsamości
The urban dialect of Poznań in the public domain as an instrument for reinforcing the sense of local identity

Summary/Abstract: The urban dialect of Poznań has been consciously and purposefully used in journalistic and artistic texts, i.e. in the media (in particular in the press and radio) and on stage, for decades. The trend for yet another functionalization of the regional lexis in the urban space, i.e. using it in various areas of life for persuasion, ludic and expressive purposes and for promotion of the city, has become clear in the recent years. The authors of this paper quote examples of regional lexis i.e. in proper names (of restaurants, shops, service points, education establishments, sports facilities, cultural events), in names of commercially available foods, in inscriptions on city promotional gadgets, in official texts of city institutions, etc. They also record manifestations of a spontaneous initiative taken by inhabitants of Poznań in the form of graffiti painted on walls. Such examples are evidence of vitality of the regional variant of the language in Poznań. Its use in the public domain reinforces the sense of local identity of inhabitants of Poznań.

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