Analiza dyskursywno-genologiczna nazw telewizyjnych programów publicystycznych w Polsce (2005–2015)
The discursive and genealogical analysis of proper names of television current affairs programmes in Poland (2005–2015)
Author(s): Ewa Szkudlarek-ŚmiechowiczSubject(s): Applied Linguistics, Lexis, Semantics, Pragmatics, Western Slavic Languages, Philology
Published by: Wydawnictwo Uniwersytetu Warmińsko-Mazurskiego w Olsztynie
Keywords: media; television; TV current affairs program; onomastics; lingustics
Summary/Abstract: The aim of the article is a discursive and genealogical analysis of proper names of television current affairs programmes. The linguistic characteristics (structural, semantic and functional) of television broadcasts’ titles are related mostly to their self-presentation strategies and self-promotional functions. By naming, a television broadcaster creates, above all, the television’s image as an institution which safeguards freedom of speech, which is objective, pluralistic, truth-revealing and which brings a univocal resolution to socially important issues
Journal: Prace Językoznawcze
- Issue Year: 18/2016
- Issue No: 3
- Page Range: 191-204
- Page Count: 14
- Language: Polish