Co mówi, jak mówi i kim jest Bóg – bohater memów oraz reklam religijnych zamieszczanych na katolickich fanpage’ach?
What Does He Say, How Does He Say It, and Who Is God – the Hero of Religious Memes and Ads Posted on Catholic Fanpages?

Summary/Abstract: This article constitutes an analysis of Catholic religious memes and advertising materials posted on Facebook, in which the hero is God. The authoress lists and discusses the characteristics of this type of texts: colloquialisms, ways of communicating typical for communication in virtual reality, persuasiveness and transformation of the traditional image of God, functioning in the language and culture.

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