THE MANIPULATION OF IMAGES OF FEMININITY BY THE MEDIA
THE MANIPULATION OF IMAGES OF FEMININITY BY THE MEDIA

Summary/Abstract: "In the contemporary context of postmodern society gender and gender roles have acquired new dimensions, breaking the rules and definitions that have governed them for millennia. One century alone, namely the twentieth, has been the witness of innumerable changes that seemed unthinkable before. New trends and social movements have emerged and changed the world and society’s mentality forever. Feminism, in spite of all the dissensions regarding the term, has had a substantial contribution to the changing of the situation of women and gender relations. The third wave of feminism, a stage that is important for the current endeavor, began at the end of the 1980s and the beginning of the 1990s. The old concepts of equality and binary oppositions which had previously supported the movement became unsatisfactory in the new "[...]

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