Business English Needs Analysis – A Case Study at “Petru Maior” University Cover Image

Business English Needs Analysis – A Case Study at “Petru Maior” University
Business English Needs Analysis – A Case Study at “Petru Maior” University

Author(s): Daniela Dălălău
Subject(s): Language and Literature Studies
Published by: Editura Universităţii Petru Maior

Summary/Abstract: This article aims to investigate and analyse the perceived English language needs of first year students who want to get a Bachelor’s degree in the fields of Management and Finance – Banking at “Petru Maior” University of Targu Mures. Taking into consideration the specializations mentioned above, the article focuses on the perceived needs of students concerning Business English, not General English. Due to the business and economic development of the last decades, English has rapidly become the language used all over the world in fields such as: Economics, Management, Finance, Banking, Insurance, Negotiations, etc. This was just one of the reasons that led to the the emergence of English for Specific Purposes (ESP). As a result of the development that the fields mentioned have experienced another type of English has emerged from ESP, in order to meet the particular needs of the learners, and this is generally known as Business English.

  • Issue Year: 2009
  • Issue No: 08
  • Page Range: 235-243
  • Page Count: 9
  • Language: English