THE ACT OF BRUSSELS’ OVERNIGHT DISMANTLING OF THE MYTH OF KOSOVO (From the Book: Media and the Third World War, Belgrade 2016)
THE ACT OF BRUSSELS’ OVERNIGHT DISMANTLING OF THE MYTH OF KOSOVO (From the Book: Media and the Third World War, Belgrade 2016)
Author(s): Slobodan R. ReljićContributor(s): Jovana Marinković (Translator)
Subject(s): Cultural history, Ethics / Practical Philosophy, Political history, Social history, Sociology of Culture, Sociology of Politics
Published by: Матица српска
Keywords: Totalitarian propaganda; techniques; human freedom; liberty; morality; humanity; conscience; good and evil; social life; technical action; Jacques Driencourt; Jacques Ellul; Rousseau; The Social Contract;
Summary/Abstract: Is there any chance for a Man to oppose the techniques of totalitarian propaganda? “Technique cannot be otherwise than totalitarian... In order to coordinate and exploit synthetically, technique must be brought to bear on the great masses in every area. But the existence of technique in every area leads to monopoly. This is noted by Jacques Driencourt when he declares that the technique of propaganda is totalitarian by its very nature. It is totalitarian in message, methods, field of action, and means”. (Ellul, 2010: 142) What is the limit of the last defense? Freedom! What constitutes the essence of a man, his humanity and what Rousseau has invariably described in The Social Contract: “To renounce liberty is to renounce being a man, to surrender the rights of humanity and even its duties. For him who renounces everything no indemnity is possible. Such a renunciation is incompatible with man’s nature; to remove all liberty from his will is to remove all morality from his acts.” (Rousseau, 1993: 30) And to create the man without conscience, without that intuitive ability to distinguish good from evil. Seeing that, “no technique is possible when men are free. When technique enters the realm of social life, it collides ceaselessly with the human being to the degree that the combination of man and technique is unavoidable, and that technical action necessarily results in a determined result.” (Ellul, 2010: 155)
Journal: Literary Links of Matica srpska
- Issue Year: 2019
- Issue No: 4-5
- Page Range: 120-176
- Page Count: 56
- Language: English
