Local Media in the Social Culture and Communication Cover Image
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Lokálne médiá v sociálnej kultúre a komunikácii
Local Media in the Social Culture and Communication

Author(s): Tadeusz Zasępa
Subject(s): Cultural Essay, Political Essay, Societal Essay
Published by: Združenie MASS MEDIA SCIENCE
Keywords: local press; local media; culture of communication; social communication

Summary/Abstract: The task of this text is to present the meaning and the specifics of social communication with the participation of local press. The local press reflects the character of culture and shapes the way of communicating in the area of its influence. In the context of education of different kind and rung seems very important the shaping of culture in verbal and non – verbal communication with taking to the consideration the diversity of contents in the local media. The citizens can compare the ways of communication and perceive the differences in the contents of media in local scale and in national and international scale.

  • Issue Year: 55/2012
  • Issue No: 1-2
  • Page Range: 56-61
  • Page Count: 6
  • Language: Slovak