THE MODEL OF INTEREST ALIGNMENT GAPS IN THE DEMOCRATIC POLITICAL PROCESS USING THE SERVQUAL APPROACH
THE MODEL OF INTEREST ALIGNMENT GAPS IN THE DEMOCRATIC POLITICAL PROCESS USING THE SERVQUAL APPROACH

Summary/Abstract: The interest alignment gaps in the democratic political process have been identified in the analysis of scientific literature by various authors, yet these insights are often presented in a fragmented manner, lacking a cohesive, systematic framework. There is also a lack of definitions that clearly describe this phenomenon; therefore, an interpretivist approach can be used to identify these gaps in the scientific literature. The authors of this paper apply a systematic approach while examining this phenomenon, with the main aim of developing a theoretical interest alignment gap model in the democratic political process. For this purpose, the SERVQUAL model of gaps was used and adapted to the political process. This model will allow scholars from different countries to explore the systematic interest alignment gaps in the democratic political process in different contexts.

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