The Influence of AI Technology in Stimulating Growth and Innovation in Business
The Influence of AI Technology in Stimulating Growth and Innovation in Business
Author(s): Marius-Daniel Mitrache, Lucian-Florin Spulbar, Lavinia-Adelina MitracheSubject(s): Economy, Business Economy / Management, ICT Information and Communications Technologies
Published by: Editura Universitaria Craiova
Keywords: Artificial Intelligence; Business Innovation; Operational Efficiency; Competitive Differentiation; Entrepreneurship;
Summary/Abstract: In the contemporary era, marked by rapid technological advancements and a global shift towards digitalization, Artificial Intelligence (AI) technology emerges as a pivotal force in redefining the paradigms of growth and innovation within businesses. This article delves into the multifaceted role of AI in catalyzing economic expansion and fostering innovative practices across burgeoning enterprises. Through an academic examination of specialized literature, case studies, and conceptual frameworks, the study elucidates how AI-driven solutions not only optimize operational efficiencies but also engender novel business models, thereby propelling startups and nascent industries towards unprecedented scales of success. Central to this discourse is the exploration of AI's capacity to analyze vast datasets with unparalleled precision, enabling predictive analytics, personalized customer experiences, and strategic decision-making processes that are inherently more informed and agile. Furthermore, this research highlights the transformative impact of AI on product development, market penetration strategies, and competitive differentiation, underscoring its significance in the dynamic and often turbulent landscape of new business ventures. By integrating insights from leading experts and pioneering entrepreneurs, the study offers a comprehensive overview of AI's instrumental role in navigating the complexities of modern business environments, fostering a culture of continuous innovation, and driving sustainable growth. In essence, this article posits that the strategic integration of AI technology is not merely an option but a quintessential component for new businesses aiming to thrive in the digital age, marking a new epoch in the synergy between technological innovation and entrepreneurial success.
Journal: Revista de Științe Politice. Revue des Sciences Politiques
- Issue Year: 2024
- Issue No: 81
- Page Range: 51-61
- Page Count: 11
- Language: English
