Anglicismele din terminologia cosmeticii în limba română actuală (II)
Anglycisms from the terminology of cosmetics in the current Romanian language (II)

Summary/Abstract: The issue of anglicisms in Romanian is the subject of numerous researches, to which is added the present work. In this study, we focused on analyzing the cosmetic terms of English origin that make up the therminology of cosmetics. The linguistic material from which our corpus is conceived was extracted from three of the most famous and consulted publications dedicated to the female public, namely the magazines ELLE, Unica and VIVA!. Their careful research highlighted many linguistic facts: the attitude of openness and acceptance of speakers in relation to lexical units of foreign origin, loans of English origin that appear together with Romanian words in the same speech, the extension of the meaning of some terms beyond the boundaries of specialization and their penetration in the usual communication,the popularization and trivialization of these specialized lexical units. Despite the need to borrow lexical units of English origin, the adoption of a reserved attitude, in relation to this phenomenon, we consider it to be the right solution.

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