A boldogsághoz vezető út kreditekkel van kikövezve Egyetemválasztást befolyásoló tényezők az erdélyi középiskolások körében
Factors Influencing University Choice among High School Students in Transylvania
Author(s): Beáta LázárSubject(s): Sociology of Education
Published by: Korunk Baráti Társaság
Keywords: higher education; marketing; higher education choice; information; decision making
Summary/Abstract: High school students face a complex decision when selecting their future higher education institution. This paper examines the factors influencing the university choices of Hungarian high school students in Romania, with a particular focus on a website that aids them in the decision-making process. The research questions address the criteria they employ to choose a higher education institution, the language they use to gather information, and the role of a Hungarian-language university site in facilitating their decision. The aim of the research is to map the university choice habits of the target audience, exploring aspects such as the importance of the Hungarian language, the significance of studying locally, and the availability of information.
Journal: Korunk
- Issue Year: 2024
- Issue No: 12
- Page Range: 56-66
- Page Count: 11
- Language: Hungarian