Цінова конкуренція: суперництво чи війна?
Price competition: Rivalry or war?
Author(s): L. S. ShevchenkoSubject(s): Business Economy / Management, Financial Markets, Accounting - Business Administration
Published by: Національний юридичний університет імені Ярослава Мудрого
Keywords: price; price competition; price war; oligopoly; business strategy;
Summary/Abstract: The author of the article reveals the nature and consequences of price competition and price war, analyzes ways of securing business from using price as a tool to influence competitors. Systematic measures are proposed to secure business from the consequences of price competition and counter price war.
Journal: Економічна теорія та право
- Issue Year: 3/2023
- Issue No: 54
- Page Range: 44-58
- Page Count: 15
- Language: Ukrainian
