Searching for Internet genres. Reviews on the Wizaz.pl portal as an example of so-called consumer reviews Cover Image

W poszukiwaniu gatunków internetowych. Recenzje na portalu Wizaz.pl jako przykład tzw. recenzji konsumenckich
Searching for Internet genres. Reviews on the Wizaz.pl portal as an example of so-called consumer reviews

Author(s): Joanna Senderska
Subject(s): Media studies, Theoretical Linguistics, ICT Information and Communications Technologies
Published by: Wydawnictwo Uniwersytetu Warmińsko-Mazurskiego w Olsztynie
Keywords: review; consumer review; opinion; comment; rating; speech genres; Internet genres;

Summary/Abstract: The article discusses genre features of utterances posted on the Wizaz.pl portal by its users to express their opinions on the used cosmetics and their effect, and to rate them. These utterances are an integral part of the website and constitute a kind of texts-opinions which refer to the product description functioning as the text-mother. They are an example of consumer reviews (opinions), i.e. online evaluations of products and services. The genre status of such utterances is ambiguous. The author proposes a hypothesis that this Internet genre was created by adapting some features of the genre pattern of Internet comment to the genre pattern of opinion. She also does not reject definitely the possibility of genre autonomy of the so-called consumer review.

  • Issue Year: 24/2022
  • Issue No: 1
  • Page Range: 235-251
  • Page Count: 17
  • Language: Polish