Agendy partii politycznych i telewizyjnych serwisów informacyjnych w mediach społecznościowych w kampanii wyborczej do parlamentu w 2019 r.
Social Media Agendas of Political Parties Versus Social Media Agendas of TV News Services in the Parliamentary Election Campaign in 2019

Summary/Abstract: The presented article concerns the convergence of symbolic political agendas of selected political entities (coalitions) (PiS-ZP, PO-KO) and agendas of selected broadcasters (Wiadomości TVP, Fakty TVN), in social media, in the parliamentary campaign in 2019. Theses concerning the overlapping of the media and political agendas of PiS-ZP and TVP and PO-KO and TVN in the thematic aspect were formulated, as well as the thesis about the affective orientation of media agendas towards specific political entities: TVN towards PiS-ZP and TVN towards PO-KO. The theoretical framework of the research was the agenda-setting theory, the concept of mediatization of politics and the evolution of the roles of political and media actors. The work also presents empirical research on the agendas of the above-mentioned entities on Twitter. The hypotheses were verified on the basis of quantitative and qualitative analysis.

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