Czynniki sukcesu rynkowego podmiotów agroturystycznych w opinii właścicieli gospodarstw oraz turystów z Podkarpacia
Success factors on the market of agritourism entities in the opinion of farm owners and tourists from Podkarpacie

Summary/Abstract: Agriturism, being the form of relaxation emphasizing the contact of a tourist with rural environment and farms, gains more and more supporters in Poland and in the rest of Europe. This form of resting has favourable values for tourists, but it also has economically justified values for some farms, mainly these located in attractive environment of specific and original landscape and cultural heritage. Agritourism is not only a chance for the development of rural households, but also for particular villages, regions and a chance for economic activation of rural societies. The paper presents the results of field and desk research realized in the area of Podkarpacie Voivodeship.

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