Cum a afectat pandemia industira vestimentară?
How has the pandemic affected the clothing industry?
Author(s): Pleșa AndreeaSubject(s): Fine Arts / Performing Arts, Visual Arts
Published by: Editura Eurostampa
Keywords: greenwashing; pandemic; fashion; marketing; fast fashion; slow fashion; industrialization; consumerism;
Summary/Abstract: The pandemic affected us both personally and when we did not report to large industries. The clothing industry has been severely affected, whether we are talking about fast fashion, or big brands, there has been a strong impact on everything around us. Marketing strategies have played an important role in supporting the industry.
Journal: Caiete de Arte și Design
- Issue Year: 9/2021
- Issue No: 9
- Page Range: 126 - 135
- Page Count: 10
- Language: English, Romanian