“The Polish People’s Republic has Gotten Too Much Into You, Mr. Vice-President…” – Ways of Building Credibility by the Candidates in the Presidential Debate of Trzaskowski and Nawrocki Cover Image

„PRL za bardzo panu wjechał, panie wiceprzewodniczący…” – sposoby budowania wiarygodności przez kandydatów w debacie prezydenckiej Trzaskowskiego i Nawrockiego
“The Polish People’s Republic has Gotten Too Much Into You, Mr. Vice-President…” – Ways of Building Credibility by the Candidates in the Presidential Debate of Trzaskowski and Nawrocki

Author(s): Beata Czuba
Subject(s): Electoral systems, Politics and communication, Politics and society, Politics and Identity
Published by: Wydział Nauk Politycznych i Studiów Międzynarodowych UW
Keywords: credibility; trust; social influence techniques; presidential election; debate;

Summary/Abstract: The credibility of candidates running for president can be a valuable asset during the election campaign. One element of the campaign are debates, during which candidates use various techniques to influence the attitudes and opinions of recipients. The aim of the analysis presented in the article is to identify the influence techniques used by Rafał Trzaskowski and Karol Nawrocki during their free speeches during the presidential debate (23/05/2025), in the context of building their credibility.

  • Issue Year: 79/2026
  • Issue No: 79
  • Page Range: 255-270
  • Page Count: 16
  • Language: Polish
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