A SZÉKELYFÖLDI TURIZMUSIPAR PROFESSZIONALIZÁCIÓS LEHETŐSÉGEI. KOMPARATÍV ELEMZÉS: SZÉKELYFÖLD, DÉL-TIROL ÉS BALATON
PROFESSIONALISATION OPPORTUNITIES FOR THE TOURISM INDUSTRY IN SZEKLERLAND. A COMPARATIVE ANALYSIS: SZEKLERLAND, SOUTH TYROL AND LAKE BALATON
Author(s): Emese Emőke Tóth-BatizánSubject(s): National Economy, Tourism, Socio-Economic Research
Published by: Pécsi Tudományegyetem
Keywords: tourism industry; professionalisation; professionalisation model; Szeklerland; Lake Balaton; South Tyrol;
Summary/Abstract: This paper presents a new professionalisation model for the tourism industry. The model is rooted in classical tourism ecosystem frameworks, but in addition to tourism industry actors, it introduces connective elements and artefacts that can drive the direction of market change and thus determine the market's professionalisation potential and opportunities.
Journal: Turisztikai és vidékfejlesztési tanulmányok
- Issue Year: 9/2024
- Issue No: 2
- Page Range: 25-39
- Page Count: 15
- Language: Hungarian
