Shaping the image of political elites in the polish parliament and the role of the media in amplifying the message directed to the public Cover Image

Kształtowanie wizerunku elit politycznych w polskim parlamencie a rola mediów we wzmacnianiu przekazu kierowanego do opinii publicznej
Shaping the image of political elites in the polish parliament and the role of the media in amplifying the message directed to the public

Author(s): Małgorzata Stefaniuk
Subject(s): Media studies
Published by: Uniwersytet Ignatianum w Krakowie
Keywords: image; political elite; national elite; media; populism

Summary/Abstract: RESEARCH OBJECTIVE: The aim of the article is to present the image of the political elite, as shaped by members of the elite, which can potentially reach the public, with an important role of the media in the process. RESEARCH RESULTS: The research hypothesis regarding the intensification of anti-elite rhetoric over time has been confirmed. The image of political elites in Polish Parliament is diverse. CONCLUSIONS, INNOVATIONS AND RECOMMENDATIONS: The issue of political elites will continue to be present in the political discourse. The division between the 'genuine' elite represented by the current government and the 'bad' one personified by the political opponent is too convenient a means of political polarization to be abandoned.

  • Issue Year: 17/2026
  • Issue No: 59
  • Page Range: 323-340
  • Page Count: 18
  • Language: Polish
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