THE INFLUENCE OF GEOGRAPHICAL CHARACTERISTICS ON THE GASTRONOMY OF MONTENEGRO: THE ROLE OF EDUCATION AND SECTOR POSITIONS IN THE PERCEPTION OF TOURIST POTENTIAL
THE INFLUENCE OF GEOGRAPHICAL CHARACTERISTICS ON THE GASTRONOMY OF MONTENEGRO: THE ROLE OF EDUCATION AND SECTOR POSITIONS IN THE PERCEPTION OF TOURIST POTENTIAL

Summary/Abstract: The influence of geographical features on gastronomy is one of the key elements in shaping the identity of tourist destinations, because space and natural resources directly influence the development of culinary practices and authentic offers. For this reason, this work aims to investigate the influence of geographical characteristics on the formation of the gastronomy of Montenegro through the analysis of the perception of employees in tourism. The research was conducted on the territory of Montenegro during the summer tourist season of 2025 and included 344 respondents employed in various activities of the tourism and hospitality sector. Special emphasis was placed on the connection of their perception with the level and field of education, as well as the place of work and work position. The results of the research show that the employees, to a significant extent, recognize the role of geographical specificities—climate, relief, natural resources, and traditions—in shaping the authentic gastronomy of Montenegro, which is important for the development of tourism. However, differences in the degree of recognition of these connections were observed depending on the educational structure and position of the employees. Higher levels of education and interdisciplinary fields of education are associated with a more expressed awareness of the importance of geography for gastronomy, while employees in operational positions showed a more limited perception of spatial-cultural dimensions. The findings of the research indicate the need for additional educational programs and an integrated approach to ensure a coherent strategy for the development of the authentic gastronomic offer of Montenegro, which represents an important potential for differentiation and competitiveness on the international tourism market.

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