Serwisy społecznościowe jako narzędzie komunikowania wyborczego. Kandydaci w wyborach parlamentarnych w roku 2015 na Facebooku
Social media as the instrument of electoral communication. Candidates in the 2015 parliamentary elections on Facebook

Summary/Abstract: The paper is an analysis of the mode in which candidates in Polish parliamentary elections in 2015 made use of Facebook. The research results prove that no more than one third of candidates was active on Facebook during the campaign. Moreover, information were much more often published than promoting or mobilizing content. No statistical correlation was found between the intensity of Facebook use and sex, age, or place of residence of candidates either.

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