The role of Electronic Payment Methods in activating and stimulating Cross-Border E-Commerce - China as a Model
The role of Electronic Payment Methods in activating and stimulating Cross-Border E-Commerce - China as a Model

Summary/Abstract: The study aims to demonstrate the role of electronic payment methods in activating and stimulating cross-border e-commerce in China. It relied on quantitative methods and a descriptive and analytical approach. To achieve the study's objective, SPSS version 27.0 was used to analyze a questionnaire directed to a sample of 210 respondents in the import and export market. It also used a set of tests, including Cronbach's alpha, correlation coefficients, and multiple and simple regression coefficient tests. The results showed that the use of electronic payment methods has a significant impact on activating and stimulating cross-border e-commerce. It was found that improving the independent variables by one-unit results in a 2,736-unit improvement in the level of cross-border e-commerce for each improvement unit. Reflecting its role in facilitating foreign exchange, reducing costs, and saving a lot of time, as the impact of the dimension (comfort and ease) was greater, reaching a value of (0.624) units, which highlights its decisive role in adopting and using electronic payment methods to activate and stimulate cross-border e-commerce.

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