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From Postmodernism to Postmodern Consumer. The Impact on the Consumption Theory

Author(s): Dhouha Jaziri Bouagina,Abdelfattah Triki / Language(s): English Issue: 2/2014

In most cases, the research focused on the discussion of Modernism-Postmodernism dichotomy without explicitly bringing to light the impact of this transition on the theory of consumption. Hence, the latter presents the objective of this literature gist overview. Drawing on Firat & Venkatech’s researches and many others, first, we attempt to shed lights on fundamental theoretical issues: What is the postmodern reflection? What are the main characteristics of modernism and postmodernism? The main critics explaining the transition from Modernism to Postmodernism? Second, the discussion moves toward highlighting the conditions and characteristics of the postmodern consumer. In this case, we aim to stress its relationship with the concept of the consumption lived experience. Hence, this literature review translates a progressive and critical theoretical analysis by highlighting the close relationship of the postmodernism with the emergence of the experiential approach.

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Perspectives for Reconstruction of Ethical Expertise

Author(s): Ana Caras (Frunză) / Language(s): English Issue: 2/2014

Lipovetsky's statement regarding the postmodern society, according to which "the XXI century will be ethical or not be at all" makes sense in the context of its development on the grounds of a common morality concerns, the problematic of ethics in the public sphere being increasingly fierce. There is an abundance of ethical regulations in the public services and policies, requests for codes of ethics, which involves compliance to standards, obligations and ethical practices. The public sphere is invaded by abusing ethical practices reports and lack of transparency in public decisions. Violent media informs us about the cases of incompatibility, conflict of interest, manipulative practices, etc.. There is an excess of normativity and institutionalized practices in the Romanian society. We try in this paper to present the meanings of ethics audit in social services and the need to implement an ethics audit process in organizations which offer social services, in order to achieve the transition to a new model of ethical expertise - supervision of ethics. We consider the supervision of ethics a process re-construction of autonomy and professional responsibility and of the moral agent ability of the practitioner by making their own moral standards compatible with those of the organization, namely the professional community.

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The Effect of a Policy of Mandatory Use of TurnItIn by Graduate and Postgraduate Online Students on Reducing Unoriginal Writing

Author(s): Peter Kiriakidis / Language(s): English Issue: 3/2013

An accredited online university, located in northern U.S., implemented TurnItIn in order to reduce unoriginal writing of graduate and postgraduate students. The research problem was the lack of empirical research-based findings on the implementation of TurnItIn similarity index rates on reducing unoriginal academic work. This study was grounded in the social learning theory. The research question that guided this study was “What is the effect of the implementation of TurnItIn reports containing similarity index rates on reducing unoriginal writing in online classes of graduate and postgraduate students?” Archived data containing the similarity index rates of TurnItIn reports were collected in the first semester of the year 2013 for two cohorts of 122 graduate and 118 postgraduate students before and after the implementation of TurnItIn reports in online classes. The findings revealed that the implementation of TurnItIn reduced unoriginal writing in graduate and postgraduate online classes. A statistical significant difference between the means of the two cohorts of similarity index rates of TurnItIn was found. The empirical evidence was that the implementation of TurnItIn has helped the online institution’s administration and faculty members at the research site to reduce unoriginal writing. Education stakeholders may use these findings to improve academic integrity.

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Pornography and Postmodernism

Author(s): Aura-Elena Schussler / Language(s): English Issue: 3/2013

The purpose of this paper is to emphasize the fact that the consumption phenomenon constitutes a characteristic of postmodern culture, in this case played by the process of objectification of the body, under the auspices of pornography. The concept of ‘cultural recycling’ analyzed by Jean Baudrillard brings out not only the undermining of the values of cultural and historical tradition by postmodern culture, but also the establishment of reference systems built around simulation and simulacrum, making possible the capitalization of pornography in the name of advertising and sexual entertainment. With this process of body objectification, especially with the female gender body, pornography becomes the cultural fetish the mass culture needs. ‘Sexual solipsism’, analyzed by Rae Langton, within whose limits this objectification mechanism is being built, is helped by the shift in paradigm produced between soul and body, the body being the one taking the soul’s place and governing the cultural-human existence, through a mechanical deconstruction of sexuality and a technological fetishism, as we see in J. Ballard’s novel, Crash or in the homonymous film directed by David Cronenberg. The manipulative mechanism through which the pornographic device infiltrates mass culture environments makes it present in art, in the form of a presence, through absence for starters, given by what Brian McNair conceptually calls ‘porno-chic’. And then, through ‘pornographic imagination’, analyzed by Susan Sontag, pornography enters postmodern culture and constituted a way of life for the contemporary individual.

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Empirical Analysis of Cultural Effect on Purchase Behavior of Indian Consumer

Author(s): Vaibhav Misra / Language(s): English Issue: 3/2013

Understanding the cultural effect in purchase of any product is important for the marketers to sustain in the competitive environment. Indian consumers are considered as non trusty consumers when considered about the cultural factors in making purchase decisions. The study emphasizes on the necessity of understanding the cultural changes as an important constraint in shopping behavior. The organizations need to analyze the cultural constraints and prepare the marketing strategies accordingly to sustain their positions in the market. The study is also conducted to find out the impact of different social institutions such as government, family and school in transforming the cultural background of consumers. The study will also analyze the influence of social group such as peers, family, and friends in making purchase decision. The study will analyze the impact of different media modes on consumers’ final decision making about the purchase of products. The study is conducted in Lucknow with sample size of 200 respondents. The reliability of questionnaire is checked using Cronbach’s Alpha, other tools used to analyze are one sample t-test and ANOVA.

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Book Review. Interdisciplinary Approaches in Social Sciences, Editor: Daniela Şoitu, Cristina Gavriluţă, Antonio Maturo, "Alexandru Ioan Cuza" Univers

Author(s): Mihaela Dana Ignat / Language(s): English Issue: 3/2013

Qualitative theories and quantitative models (p.9) represent the subject of discussion of this book, which brings together interdisciplinary perspectives and studies of numerous specialists in fields such as sociology, philosophy, mathematics, political science and communication, medicine, provides the knowledge required to develop strategies and programs implemented at international, national, sectoral and local levels.

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Contemporary Challenges Facing Local Government

Author(s): Gabriela Nemtoi / Language(s): English Issue: 1/2015

The theme of this paper deals with the idea of leadership implementation in the public service as a challenge for the public administration system. Leadership plays an important role in the system of government because it involves two aspects of the required administrative reform, namely: change and people. Changing public institutions represents changing the mentalities and the behaviour of employees, which means that institutions passing through reform need leadership. The leaders of public institutions can help promote and maintain new values that are necessary for a successful public sector reform. To streamline the administrative reform, public leadership clearly includes the heads of central public administration and political leaders. In this regard, depending on the implemented programs, we can discuss about a successful reform in public administration or an organizational standstill. As a conclusion, this article will focus on several issues related to the implementation of leadership in the public service as a challenge for public institutions.

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Ethics - a Form of Marketing for the Tourism Brand of Bucovina

Author(s): Liliana Hîncu / Language(s): English Issue: 1/2015

The Internet offers enough sources for us to make a decision regarding the best place to spend our holidays; a simple search enables us to read the customers’ reviews regarding a certain guesthouse, monastery, leisure place, etc. Since today we live in a society that allows us to get any information from the Internet or certain social network pages, we believe it is very important for the marketing strategies to deal with ethical behaviour. Besides the human resources and other strategies of attracting customers, ethics is a particularly important aspect of marketing, which is subsequently able to make the difference between success and failure in business. We believe that ethics provides customers with confidence, especially if the focus is laid on certain periods of the year, when the Romanians coming from abroad wish to spend a few days in Bucovina or when the foreign tourists fascinated by the beauty of our landscapes choose to spend a few days in the same area. The aim of this paper is to outline the importance of ethics within the actions of promoting and attracting tourists for the Bucovina tourism brand.

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Managementul integrat al zonelor costiere. Experienţa Spaniei

Author(s): Miroslav Tașcu-Stavre / Language(s): Romanian Issue: 1/2015

The theme of this paper deals with the idea of leadership implementation in the public service as a challenge for the public administration system. Leadership plays an important role in the system of government because it involves two aspects of the required administrative reform, namely: change and people. Changing public institutions represents changing the mentalities and the behaviour of employees, which means that institutions passing through reform need leadership. The leaders of public institutions can help promote and maintain new values that are necessary for a successful public sector reform. To streamline the administrative reform, public leadership clearly includes the heads of central public administration and political leaders. In this regard, depending on the implemented programs, we can discuss about a successful reform in public administration or an organizational standstill. As a conclusion, this article will focus on several issues related to the implementation of leadership in the public service as a challenge for public institutions.

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Using Game Theory in Decentralization and Policy Making

Author(s): Igor Munteanu / Language(s): English Issue: 1/2015

Since 1994, Moldova engaged in a systematic process of devolution by recognizing the need to share substantial powers to its sub-national governments. Devolution remains yet largely an asymmetrical endeavor prone to conflicts and centrifugal rifts. By 1994 Constitution, some territories have been entitled to get far-reaching devolved powers, while others remained the object of centralist policies, receiving but some embryonic shares of self-governance. As part of its domestic conciliation policy, Moldova recognized a sort of ‘internal self-determination’ to the region of Gagauz settlements, suggesting a readiness to employ this model for another conflict-prone region Transnistria. Any variable of political settlement will extensively depend not only on the legal and political elements of the negotiated status-quo, but also on the strategic interaction of domestic actors, national-wide consensus on the costs and benefits of integration, external actors agenda, as well as on the perceived success or failure of the regional autonomy devolution. This region represents only 4.5% of the country’s population; central government faced a challenging task to reconcile the special provisions of the Gagauz autonomy, making sure that the national legislation is also homogenously implemented across the country. This reflects an essential asymmetry between the ‘conventional SNGs’ and other SNG belonging to the Gagauz region. Devolution is also advancing for cities and villages, but their autonomy is rather limited. Based on local autonomy principles, Government pursues the objective to define and implement a strategy of devolution, first of all as a matter of political necessity, and second as an element of its adaptation to the norms and standards of local governments in Europe. These asymmetries create a playground for increased interactions between the agents of this game, with rules, tradeoffs that can be modeled with the game theory variations.

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The Governmental Elites in Post-Communist Romania

Author(s): Sorin Bocancea / Language(s): English Issue: 1/2015

The author, Ciprian Iftimoaei, starts from explaining the etymology of the „elite” term, emphasizing the fact that the study of elites represents the geometrical point in which the sociology meets political science, reunited in a possible border discipline that we might call elitology. The fact that the society cannot be governed directly by the people is a reality that cannot be contested not even today. Ciprian Iftimoaei studied thoroughly the debate monism versus pluralism in researching elites, and defines the „elite” concept in relation to the correlative concepts („sub-elites”, „counter-elites”, „non-elites”) and presents a typology of elites based on fourteen classification criteria, focusing on describing the typology elaborated by John Higley in collaboration with other representatives of the democratic elitism (M. Dogan, M. Burton etc.).

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OBSERVANCE OF THE PRINCIPLE OF NONDISCRIMINATIONON GROUNDS OF ETHNICITY ON THE LABOUR MARKET

Author(s): Maria Cristina Bălăneasa / Language(s): English Issue: 3/2015

This paper aims to approach the problem of discrimination against the Roma people on the labor market in Romania. We will achieve above all a comparative presentation between the two legal concepts: discrimination-nondiscrimination, then we will make a brief presentation of European and national normative acts that regulate and promote the nondiscrimination principle in general and in particular, the nondiscrimination on grounds of ethnicity. The last part of the paper deals strictly with the situation of Roma people on the labor market in Romania, during the years 1992-2015, without neglecting for this period the degree of training and qualification which has serious implications on the possibility of their employment in Romania, and also the measures taken by the Government to integrate Roma people into the labor market.

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DEMOCRATIC FREEDOMS EXERCISED BY NGOS

Author(s): Gabriela Nemtoi,Gabriel Ciprian Ungureanu / Language(s): English Issue: 3/2015

Democracy is a model of government based on popular sovereignty, the participation of citizens in public affairs as responsible members of the social body. The phenomenon of political participation is an integral and complex recruitment of citizens in politics. It includes a variety of overwhelming participatory forms - from simple ones to some upper elementary characteristic of political leaders. Ultimately, political participation is presented as "output” (output function), the real effect of a particular pattern of behaviour, as a reflection and manifestation of the specific processes of political socialization, its effectiveness. An unbroken tradition of theories of democracy has given more attention to political participation of citizens, which is interpreted as a primary means to defend individual rights, the duty of citizen, as an indication of the welfare policy of the company and finally as a condition sine qua non of democracy. Institutional democratic reforms uninsured active involvement of citizens in the governance process proved to be formal and ineffective.

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PARLIAMENTARY IMMUNITY – FORM OF PROTECTION AND CARE FOR LAWMAKERS

Author(s): Razvan Viorescu / Language(s): English Issue: 3/2015

Parliamentary immunity is intended to protect and care for lawmakers in contradiction with parliamentary responsibility. The idea assumes to ensure the necessary Parliament conditions during his mandate, he should enjoy social protection. Narrowly, it may be included in the safeguards of the mandate parliamentary immunities. This paper seeks to materialize under the normative frame, this concept from which the parliament benefits. Parliamentary immunity is an institution that cares for both the constitutional law ("the Statute of Deputies and Senators”) and for parliamentary law (principally aspects of immunity, including elements of the case resulting from the regulations of the two rooms). When Romania joined the European Union and has representatives in the European Parliament, parliamentary immunity is necessary in the context of constitutional law compared, at European level.

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COMBINING OF LOCAL COMMUNITIES IN MEASURES OF DECENTRALIZATION IN UKRAINE

Author(s): Olga Dmytrivna CHEPEL / Language(s): English Issue: 3/2015

This article highlights the problems of communities united under decentralization in Ukraine. Decentralization is a key to effective territorial development and the path to democratization as well as real democracy. Therefore, Ukraine urgently needs to ensure communities to have the right credentials and be able to implement them in the transfer of responsibilities and resources to lower levels of public administration by the central government. In order to weaken the centralization of power through decentralization so it would not lead to growth of the arbitrariness of local officials and growing public dissatisfaction with the government. And so, the government should create a legal and financial framework that would assure the possibility of local governments united communities and so they can have their own funds and powers to effectively address local issues.

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REPLACING THE CULPABLE INSOLVENCY PRACTITIONER ACCORDING TO LAW NO. 85/2014 (ROMANIAN CODE OF INSOLVENCY)

Author(s): Maria Dumitru-Nica,Camelia Ignătescu / Language(s): English Issue: 3/2015

By adopting in June 2014 Law no.85 /2014 on procedures destined to prevent insolvency and of insolvency (“Insolvency Code”) they tried to remedy the shortcomings of the old regulations - Law no.85 / 2006 on insolvency. One of the controversial issues in doctrine but especially in the practice of courts targeted the replacement of the judicial administrator or of the liquidator. In this study we shall try to find out to what extent the desire pursued by the legislature was reached, indicating that our approach will address only the situation of replacement of the just insolvency practitioner due to his/her fault.

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TYPES AND FORMS OF INTERNATIONAL LEGAL RESPONSIBILITY OF THE INTERNATIONAL (INTERGOVERNMENTAL) ORGANIZATIONS

Author(s): Viktoria Oleksandrivna Cheban / Language(s): English Issue: 3/2015

A comprehensive analysis of the types and forms of international legal responsibility of international (intergovernmental) organizations is carried out in the article. The main types of liability of the international (intergovernmental) organizations and their separation into certain forms are revealed. The forms of international legal responsibility of international (intergovernmental) organizations under existing international sources are characterized.

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REMEDIES AND MEANS OF REDRESS IN PUBLIC PROCUREMENT - MILESTONES OF THE NEW LEGISLATIVE FRAMEWORK

Author(s): Liana-Teodora Pascariu / Language(s): English Issue: 3/2015

Public procurement legislation currently passes through a series of fundamental changes, meant to bring a fundamental change in thinking that has governed the adoption of previous directives and to implement important elements from the jurisdiction of the European Court of Justice related to public procurement and concessions. According to the executive, the new legislation provides mechanisms that have the effect of eliminating the problems and failures encountered in implementing the currently in force legislation. This article aims to highlight some aspects of novelty in terms of administrative and judicial proceedings of litigation in this matter.

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FUNDAMENTALS AND FEATURES EMBEDDED IN THE CONCEPT OF SOVEREIGNTY

Author(s): Gabriela Nemtoi / Language(s): English Issue: 3/2015

The notion of “sovereignty” cannot be assessed only in the concept of state organization because it is a term that cannot operate singular; he only fits in the concept of the three constituent elements: population, territory and political power of the state. As a phenomenon, political power is conceived as a global power exercised within a community, its defining purpose being to organize it, to maintain it and even to defend it. In a general sense of the literature, “power is the ability of an organized and sustainable social agent to impose others to meet or achieve the decisive objectives it proposes in personal or general interest”. The concept of “power” must be judged in terms of institutional; in this case, the people or positions of power identify power in various bodies to which powers are delegated. Seen in this context, institutionalized power takes the form of state power and is exercised by him as a whole, particularly by different bodies of public authority. Therefore, in this case, the state appears as the exclusive holder of force control and domination that routinely wear out.

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CURRENT POLICY OF LANGUAGE TEACHING AT EUROPEAN LEVEL

Author(s): Daniela Cătău-Vereș / Language(s): English Issue: 3/2015

Plurilingualism and intercultural education is a construction site. The teachable objects are not defined, the effects are not evaluated. These weaknesses are very important. Hence the need felt by its promoters of intellectual work to impose multilingualism as a dominant ideology and make multilingual and intercultural education a key paradigm.

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