"GREEN ECONOMY" – A NEW ECONOMIC DIRECTION
The current environmental condition where we live in is polluted by the harmful toxic fumes of the industrial factories or the means of transportation. The land, water and air polluted from the technical wastes creates great threat to our health and to the one of our future generation. Therefore, it becomes necessary to introduce and to project the business activities and technologies which will reduce the harmful impacts on the environment as much as possible and at the same time will give the capability to use the limited resources effectively. In practice, all the research shows that the samples of the production and consumption are not sustainable in the long run. In case, the entire population of the planet consumes the same resource per capita as the average citizen in the developed country nowadays, the total demand for resources will exceed 4 times the Earth's capabilities. Consequently, it is clear that radical changes to the index and structure of the resources in the long-term should be implemented, which the world's developed and developing economy will use. Otherwise, the repeated and heavier crisis will endanger the sustainability of the global economy, the well-being of the nations and increase the possibility of combating for the resources (including, the possibility of the armed conflict). Another consequence of the unsustainable use of the world resources is the growth of a number of environmental risks, ranging from the global risks such as the climate change, the ozone layer formation, the loss of biodiversity etc. The "green economy" is based on the principle of the equality - including the equality between the generations, which implies that the existing generation should not ignore the needs of the future generations. In other words, the use of the planet resource at such level that will lose the future generation the chance to satisfy the requirements, it is not only unethical but destructive for all humanity. In order to solve the above-mentioned problem, the researches are ongoing to make the long-term sustainable solutions, the success is achieved in the green economy - this is the way that some international organizations have been set as the main goal and the governments supported it.
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