STRATEGIC PLANNING IN CULTURE: ATTITUDES TOWARDS A CULTURAL STRATEGY OF THE CITY OF VARNA Cover Image

СТРАТЕГИЧЕСКО ПЛАНИРАНЕ В КУЛТУРАТА: НАГЛАСИ ЗА КУЛТУРНА СТРАТЕГИЯ НА ГРАД ВАРНА
STRATEGIC PLANNING IN CULTURE: ATTITUDES TOWARDS A CULTURAL STRATEGY OF THE CITY OF VARNA

Author(s): Nevena Dobreva
Subject(s): Economy, Socio-Economic Research
Published by: Икономически университет - Варна
Keywords: cultural policy; good governance; cultural planning; cultural strategy
Summary/Abstract: Strategic planning in culture on a local level has the potential to change urban environment, diversify cultural offerings, expand cultural consumption and facilitate the work of those employed in culture. Cultural development strategies reflect the expectations of stakeholders, as well as of the citizens, for the good governance of the cultural processes in the respective city. The paper examines the attitudes of those employed in culture regarding the development of a cultural strategy of Varna. The first part provides information on research methods, followed by an assessment of the current environment and cultural policies, presentation of the attitudes towards the priorities of a future cultural strategy. Finally, the data are summarized to determine the need for a cultural strategy of Varna.