POLYPHONIC ORCHESTRATION OF POLITICAL PROPAGANDA IN XXI EUROPE: THE CASE OF POLAND IN 2015-2019
POLYPHONIC ORCHESTRATION OF POLITICAL PROPAGANDA IN XXI EUROPE: THE CASE OF POLAND IN 2015-2019
Author(s): Jacek H. Kołodziej
Subject(s): Social Sciences, Media studies, Communication studies, Theory of Communication
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: political propaganda; polyphonic orchestration; Poland; PiS (Law and Justice); Jarosław Kaczyński
Summary/Abstract: Far from the classical notions of political propaganda, once understood merely as top-down persuasion to influence mass opinion, and much closer to the Jacques Ellul’s thesis that modern propaganda is an orchestrated phenomenon, integrally drawing from existing social and cultural well-established trends, in order to effectively shape attitudes and behavior “frommere resentment to rebellion”, this text offers an insight into the phenomenon of modern political propaganda in CEE countries. The case under scrutiny is Poland of post-2010. It rests on the idea of polyphonic orchestration of national communication, what has been feasible within the premises of post-2010 crisis of democratization and Europeanization, and in the context of the rebirth of authoritarian and populist tendencies in Central Europe.
Book: Communication Management: Theory and Practice in the 21st Century
- Page Range: 37-46
- Page Count: 10
- Publication Year: 2020
- Language: English
- Content File-PDF