KONCEPTUAL BASES OF CORPORATE CULTURE IMPROVEMENT
AT THE ENTERPRISE Cover Image

КОНЦЕПТУАЛЬНЫЕ ОСНОВЫ УСОВЕРШЕНСТВОВАНИЯ КОРПОРАТИВНОЙ КУЛЬТУРЫ НА ПРЕДПРИЯТИИ
KONCEPTUAL BASES OF CORPORATE CULTURE IMPROVEMENT AT THE ENTERPRISE

Author(s): Taras Kizak, Ivan Kovalenko
Subject(s): Economy, Business Economy / Management, Human Resources in Economy
Published by: Polskie Towarzystwo Profesjologiczne
Keywords: corporate culture; corporate codes; corporate culture profiles; hierarchy and adhocracy of the corporate culture; market values; corporate identity; culture qualities; competitiveness
Summary/Abstract: In the paper priority measures, key tasks and directions of improving the mechanism of the corporate culture formation at the enterprise are defined and proved in the following way: identification of the corporate culture basic elements; definition of organization measures of proving its development; formation of major directions, purposes and the strategy of the corporate culture renewal at the enterprise. For improving the corporate culture formation at the enterprise it is proposed creation of special corporate codes, conduction of different character corporate events, which allow unite the team anf form the employees’ feeling of attachment to their company; attraction of external consultants, experts, who develop programs on the corporate culture improvement in relation to the defined organization.

  • Page Range: 13-26
  • Page Count: 14
  • Publication Year: 2015
  • Language: Russian
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