Социалните придобивки като конкурентен фактор в съвременните организации
Social Benefits as a Competitive Factor in Contemporary Organizations

Author(s): Georgi Krosnarov
Subject(s): Social Sciences, Economy, Business Economy / Management, Sociology, Management and complex organizations, Human Resources in Economy
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: social benefits; human capital; organizational values; repution; competitive factor
Summary/Abstract: This report explores social benefits as a strategic HR tool for attracting, motivating, and retaining employees in competitive markets. It highlights how financial and non-financial benefits enhance job satisfaction, productivity, organizational commitment and reputation. When aligned with organizational strategy, social benefits become a sustainable competitive advantage, supporting long-term organizational success and development.

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