Влиянието на изкуствения интелект върху трудовите процеси в България
The Impact of Artificial Intelligence on the Labor Market: Trends and Challenges

Author(s): Yordan Dimitrov
Subject(s): Economy, Business Economy / Management, ICT Information and Communications Technologies
Published by: Институт за икономически изследвания при Българска академия на науките
Summary/Abstract: The article examines the impact of artificial intelligence (AI) on labor through real implementations in enterprises, focusing on the structure and dynamics of its adoption by firm size and economic sector, as well as on its effects on the content of work – which operations AI supports and which it replaces. Eurostat data (2023–2024) are analyzed on technologies such as text mining, natural language generation, image recognition and processing, machine learning, robotic process automation, and autonomous systems.In Bulgaria, AI is spreading most rapidly among small and medium-sized enterprises, while large firms maintain the highest levels of adoption. The most common technologies are text mining (3.9%), robotic process automation (2.9%), natural language generation (2.3%), and machine learning (2.1%). These technologies support data analysis and processing, requiring new skills and algorithmic oversight while replacing routine tasks. The information and communication sector leads in adoption, the services sector advances through administrative applications, and industry and trade mainly apply AI for quality control and logistics. The main barriers remain the lack of expertise, legal uncertainty, privacy concerns, and high implementation costs.

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