THE DIGITAL AGE: THE ERA OF THE NEW ENTREPRENEURS? CASE STUDY OF ENTREPRENEURS IN THE MORAVIAN-SILESIAN REGION
THE DIGITAL AGE: THE ERA OF THE NEW ENTREPRENEURS? CASE STUDY OF ENTREPRENEURS IN THE MORAVIAN-SILESIAN REGION

Author(s): Dominik Salat, Jarmila SEBESTOVA
Subject(s): Politics / Political Sciences, Social Sciences
Published by: Editura Universităţii »Alexandru Ioan Cuza« din Iaşi
Keywords: Czech Republic; Digital entrepreneurship; Youth entrepreneurship;
Summary/Abstract: With the development of digitalisation and the arrival of new technologies, people are beginning to see opportunities that were previously unknown to them just a few years ago. The corporate sector is no exception. New opportunities are opening up for businesses to improve their existing market positions, but also new markets where they can penetrate. However, this digital age does not only bring with it a beautiful rosy world, but also threats that some are not prepared for or do not pay due attention to. Business is slowly moving into the digital world and the so-called digital entrepreneurship is coming to the surface of exploration. The research focused on the Visegrad region of the Czech Republic, namely its Moravian-Silesian region. The aim of the paper is to analyse youth entrepreneurs aged 18 to 25 in the Moravian-Silesian region in contrast to the age groups of the rest entrepreneurs. Four hypotheses were established and tested on a sample of 262 entrepreneurs using bivariate statistical analysis methods. The results of the research found a favouring of youth entrepreneurship in this digital age, as well as the need for continuous knowledge enhancement for entrepreneurs of all ages. The research extends the knowledge already gained in this area and offers new possibilities in the direction of future research.

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