Кризисните комуникации на българското правителство в периода декември 2021 г. – юни 2022 г.
Crisis Communications of the Bulgarian Government in the Period December 2021 – June 2022

Author(s): Lyubomir Palev
Subject(s): Social Sciences, Media studies, Communication studies
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: crisis; crisis communications; government communications
Summary/Abstract: Crisis communication occupies a huge part of the public relations of state institutions in Bulgaria. Bulgarian governments have enjoyed traditionally low levels of trust since the beginning of the democratic path of development of the country. The digital era has further contributed to the creation and development of crises, and to a particular extent, this fact concerns the political field. The effectiveness of crisis communications is of paramount importance for the governance of the country. The implementation of agreed and effective strategic government communications in times of crisis represents a real challenge in modern conditions of the information and communication environment.

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