The role of licensing relationships in proving the well-known trademarks Cover Image

Роля на лицензионните отношения при доказването на общоизвестност на марка
The role of licensing relationships in proving the well-known trademarks

Author(s): Mihaela Mihailova
Subject(s): Law, Constitution, Jurisprudence, Commercial Law
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: Trademark Licensing; well-known trademarks
Summary/Abstract: What are trademarks licence agreements? Different types of a licence agreement. Is it possible to register a licence agreement of a wellknown trademark? Is it possible for a licensed contract to be a way of proving well-known? The report reviews the main different types of trademark licence agreements as a way to prove a well-known reputation of a trademark.

  • Page Range: 301-309
  • Page Count: 9
  • Publication Year: 2022
  • Language: Bulgarian