Trade trends in cyberspace before COVID-19 Cover Image

Trade trends in cyberspace before COVID-19
Trade trends in cyberspace before COVID-19

The case of online commerce in Mexico

Author(s): Martha Cedillo Alonso, Francisco Monroy Gaytán, Rodrigo Huitrón Rodríguez
Subject(s): Geography, Regional studies
Published by: Wydawnictwa Uniwersytetu Warszawskiego
Keywords: trade trends; commerce; online sales; online shopping; geography of trade
Summary/Abstract: The present work aims to make a comparative analysis of trade trends in cyberspace before and during COVID-19 for the case of Mexico, based on studies conducted by the Mexican Association of Online Vending (AMVO). 1) Study of online sales 2020, 2) Impact of COVID-19 on online sales in Mexico, carried out in January 2020 and in a period from April to October, respectively, with the aim of knowing the behavior of the online consumer in the face of this emerging phenomenon.

  • Page Range: 336-348
  • Page Count: 13
  • Publication Year: 2021
  • Language: English