Music on the Periphery of Attention. From Musique d’ameublement to Audiomarketing Cover Image
  • Offer for Individuals Only 22.00 €

Muzyka na peryferiach uwagi. Od "musique d’ameublement" do audiomarketingu
Music on the Periphery of Attention. From Musique d’ameublement to Audiomarketing

Author(s): Sylwia Makomaska
Subject(s): Music
Published by: Wydawnictwa Uniwersytetu Warszawskiego
Keywords: acoustic wallpaper; background music; musique d’ameublement; ambient music; Muzak; Erik Satie; Brian Eno; audiomarketing
Summary/Abstract: The book is an attempt to obtain the interdisciplinary insight into the musical culture of the 20th and 21st centuries through the prism of "acoustic wallpaper". The author indicates the connections between functional concepts, in which background music is an instrument of social influence (Muzak and audiomarketing), and artistic concepts (Erik Satie and musique d'ameublement, Brian Eno and ambient music) intended to create a neutral background filling the public space. She deals with the issues of acoustic engineering in the public space, combining three basic research perspectives: musicological, psychological and marketing, taking into account theoretical, historical and empirical approaches.

  • E-ISBN-13: 978-83-235-5085-3
  • Print-ISBN-13: 978-83-235-5077-8
  • Page Count: 364
  • Publication Year: 2021
  • Language: Polish