Introduction – semiotics of digital gastromania
Introduction – semiotics of digital gastromania

Summary/Abstract: Since the adoption of Web 2.0, the Internet has chosen food and nutrition as its favorite topic. The Chowhound boards, for example, have been active since ‘97, a fact which speaks volumes about how much we owe the “great conversation” of online social media for the culinary megatrend we call — according to Marrone (2014) — gastromania. Indeed, food and discussion on the Internet are intrinsically linked, a now inseparable combination.

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