Історичний контекст та сучасні тенденції розвитку в ювелірному мистецтві України
Historical context and current trends in the jewelry art of Ukraine

Summary/Abstract: The purpose of the article. Illumination of the problem of the decline of traditional folk arts associated with the functioning of unique art crafts in Ukraine in the direction of jewelry art. Methodology. The research methodology is based on the use of observations of art-historical, historical and cultural analysis. The scientific novelty lies in focusing on the disclosure of historical facts of the development of jewelry art in Ukraine, which further contributed to mass production on enterprises organized by the state and the definition of the overall issue of jewelry. Conclusions. At the end of the twentieth century, most state-owned enterprises have not sustained the economic transition to market relations. The loss of the supply system of raw materials, the decomposition of interregional well-established connections, restrictions of masters in creative opportunities, an inadequate taxation system, the rise in the price of energy carriers, and the reduction of sales volumes affected the rapid fall in the activities of art jewelry. Modern masters of jewelers after the proclaiming of sovereign Ukraine continued to develop, which noted the creation of the state's poster service of Ukraine, and later the collective association - the association of jewelers of Ukraine. Oriented on world fashion trends increased the aesthetic and artistic level of products of the Ukrainian jewelry industry. Education and growth of small private jewelry firms, carrying out personal and group exhibitions of jewelers in Kyiv, Lviv, and other cities have a positive effect on the artistic form of products, which has not always correlated with the economic component.

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