Negative and Engaged: Sentiments towards the 2016 Migrant Quota Referendum in Hungarian Online Media Cover Image
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Negative and Engaged: Sentiments towards the 2016 Migrant Quota Referendum in Hungarian Online Media
Negative and Engaged: Sentiments towards the 2016 Migrant Quota Referendum in Hungarian Online Media

Author(s): János Tóth
Subject(s): Media studies, Government/Political systems, Social Informatics, Migration Studies, EU-Accession / EU-DEvelopment, ICT Information and Communications Technologies, Asylum, Refugees, Migration as Policy-fields
Published by: SAGE Publications Ltd
Keywords: new populism; Hungary; online media; European migrant crisis; referendum;

Summary/Abstract: The 2016 migrant quota referendum and the preceding anti-migrant and anti-EU campaign in Hungary led to a milestone in manipulating public fear of societal change by new East-Central European populism. This article maps and analyzes sentiments toward the referendum in Hungarian-language online media, using software-supported sentiment analysis of mentions of the quota referendum published online between 1 September and 31 October 2016. Results show a preponderance of negative sentiments over positive ones in both pro-government and independent media and the dominance of independent media in the coverage of the event. Coverage of the referendum received more weight in pro-government media compared to their lesser online presence, but this was fueled by astroturfed online discussion communities and content disseminated from at least one Russian state propaganda source.

  • Issue Year: 35/2021
  • Issue No: 02
  • Page Range: 493-518
  • Page Count: 26
  • Language: English