BBC and 'Me Too' and 'Time’s Up' movements: content analysis Cover Image

Би Би Си и движенията 'Ме too' и 'Time’s Up': съдържателен анализ
BBC and 'Me Too' and 'Time’s Up' movements: content analysis

Author(s): Tsvetelina Dzhambazova
Subject(s): Politics / Political Sciences, Anthropology, Social Sciences, Language studies, Theatre, Dance, Performing Arts, Language and Literature Studies, Psychology, Music, Photography, Visual Arts, Civil Society, Communication studies, Sociology, Film / Cinema / Cinematography, Sociology of Art, History of Art
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: BBC; Me Too; Time’s Up; social movements; content analysis

Summary/Abstract: Using content analysis, this report researches texts about the new social movements „Me Too” and „Time’s Up”, which are published on BBC’s website,, between October 5th 2017 and December 31st 2018 (which marks the first anniversary of both campaigns). The aim is to study the methods through which both initiatives are presented in this British medium. Important tasks of this report are to analyze whether this website’s authors express an attitude towards the movements and to check whether there is any connection between the two campaigns and the existing calls for changes in the social roles of sexes in modern society.

  • Issue Year: 2020
  • Issue No: 8
  • Page Range: 254-273
  • Page Count: 20
  • Language: Bulgarian